Cookie Policy

Last Updated: June 3, 2026

1. Introduction

Welcome to East Coast Wings. We are committed to being transparent about the technologies we use on our website. This Cookie Policy explains what cookies are, what types of cookies we use, how we use them, and how you can manage your cookie preferences.

This policy applies to all users who visit our website at eastcoastwings-food.rest and should be read in conjunction with our Privacy Policy and Terms of Service. By accessing or using our website, you acknowledge that you have read and understood this Cookie Policy.

If you have any questions about our use of cookies or other tracking technologies, please contact us at [email protected].

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work more efficiently, to provide reporting information, and to deliver a better, more personalized user experience.

Cookies are created by your web browser and stored on your device. When you return to a website that has previously set cookies on your device, the website can read those cookies to recognize your browser and remember information about your previous visit — such as your preferences, login status, or items in a shopping cart.

Cookies set by the website owner (in this case, East Coast Wings) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics.

2.1 How Do Cookies Work?

When you visit eastcoastwings-food.rest, our web server sends a cookie to your browser. Your browser stores the cookie in a designated file on your device. The next time you visit our website, your browser sends the cookie back to our server, allowing us to recognize you and remember your preferences.

Cookies can store a wide range of information, including personally identifiable information (such as your name or email address), but only if you provide this information and the website is set up to store it in a cookie. Most cookies only store a unique identifier — a string of characters — that is used to recognize your browser when you return to the website.

2.2 Other Similar Technologies

In addition to cookies, we may use other similar tracking technologies on our website, including:

  • Web Beacons (Pixel Tags): These are tiny graphic images (often invisible) embedded in web pages or emails. They are used to track whether a page has been viewed or an email has been opened.
  • Local Storage: Similar to cookies, local storage allows websites to store data on your device. Unlike cookies, local storage data is not sent back to the server automatically.
  • Session Storage: This is similar to local storage but is cleared when the browser session ends.
  • JavaScript Tags: Small pieces of code that run in your browser and collect information about your behavior on our website.

3. Types of Cookies We Use

We use four main categories of cookies on our website. Each category serves a different purpose, as described below:

3.1 Essential Cookies (Strictly Necessary)

Essential cookies do not store any personally identifiable information. Without these cookies, some parts of our website may not work properly. You can set your browser to block or alert you about these cookies, but some parts of the site will not function as a result.

3.2 Analytics and Performance Cookies

All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance. We primarily use Google Analytics for this purpose.

3.3 Functional Cookies

Functional cookies remember your preferences and choices (such as your preferred language, region, or font size) to enhance your browsing experience. If you do not allow these cookies, some or all of these services may not function properly.

3.4 Advertising and Targeting Cookies

They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. We use Google Ads and may use Facebook Pixel for advertising purposes.

4. Specific Cookies We Use

The following table provides detailed information about the specific cookies used on our website eastcoastwings-food.rest:

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID that is used to generate statistical data on how you use the website. Used to distinguish users. Analytics 2 years
_gid Google Analytics Registers a unique ID that is used to generate statistical data on how you use the website. Used to distinguish users within a single day. Analytics 24 hours
_gat Google Analytics Used to throttle request rate to Google Analytics. Limits the collection of data on high traffic sites. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks ad conversions. Advertising 3 months
_fbp Facebook Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Advertising 3 months
cookieconsent_status East Coast Wings Stores your cookie consent preferences so that we do not repeatedly ask for your consent on each visit. Essential 1 year
PHPSESSID East Coast Wings Preserves user session state across page requests. Required for the website to function properly. Essential Session
__utma Google Analytics Collects data on the number of times a user has visited the website as well as dates for the first and most recent visit. Analytics 2 years
__utmb Google Analytics Registers a timestamp of the exact moment when a user enters the website. Used to calculate the duration of a website visit. Analytics 30 minutes
__utmz Google Analytics Collects data on where the user came from, what search engine was used, what link was clicked, and what search term was used. Analytics 6 months
lang East Coast Wings Remembers the user's selected language version of the website. Functional Session
cart East Coast Wings Maintains the state of the user's shopping cart or order preferences during a visit to our online ordering system. Functional Session

Note: The cookies listed above are subject to change. We update this table periodically to reflect any changes to our cookie usage. Please check back regularly for updates.

5. Legal Basis for Using Cookies

In accordance with applicable United States laws, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for California residents, and the Federal Trade Commission (FTC) Act for general consumer protection, we process cookie-related data based on the following legal grounds:

  • Consent: For non-essential cookies (analytics, functional, and advertising cookies), we rely on your consent, which you provide by accepting cookies through our cookie consent banner.
  • Legitimate Interests: For essential cookies that are strictly necessary for the operation of our website, we rely on our legitimate interest in providing a functional and secure website.
  • Legal Obligation: In some cases, we may be required to use certain cookies to comply with applicable laws and regulations.

California residents have specific rights under the CCPA/CPRA, including the right to know what personal information is collected, the right to delete personal information, and the right to opt out of the sale of personal information. For more information about your California privacy rights, please refer to our Privacy Policy or contact us directly.

6. How to Manage and Disable Cookies

You have several options for managing and controlling cookies. Please note that restricting cookies may impact your experience on our website and limit some of its functionality.

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find cookie settings in the "Privacy," "Security," or "Settings" menu of your browser. Here are links to cookie management instructions for the most popular browsers:

6.2 Opt-Out Tools for Specific Services

You can also opt out of specific third-party cookies using the following tools provided by those third parties:

Service Opt-Out Link Description
Google Analytics https://tools.google.com/dlpage/gaoptout Download and install the Google Analytics Opt-out Browser Add-on to prevent your data from being used by Google Analytics.
Google Ads / DoubleClick https://adssettings.google.com Manage your Google Ads preferences and opt out of personalized advertising from Google.
Facebook / Meta https://www.facebook.com/settings?tab=ads Manage your Facebook ad preferences and opt out of interest-based advertising on Facebook.
Network Advertising Initiative (NAI) https://optout.networkadvertising.org Opt out of interest-based advertising from NAI member companies.
Digital Advertising Alliance (DAA) https://optout.aboutads.info Opt out of interest-based advertising from DAA member companies using the DAA's WebChoices tool.
Your Online Choices (EU) https://www.youronlinechoices.com Opt out of interest-based advertising from companies participating in the EU-based opt-out platform.

6.3 Mobile Device Settings

If you use a mobile device, you can also control cookies and advertising identifiers through your device settings:

  • iOS (iPhone/iPad): Go to Settings > Privacy & Security > Tracking to control app tracking. You can also go to Settings > Safari > Privacy & Security to manage cookies in Safari.
  • Android: Go to Settings > Google > Ads to opt out of ads personalization. You can also manage cookies in your mobile browser settings.

7. Impact of Disabling Cookies

While you have the right to disable cookies, please be aware that doing so may significantly affect your experience on our website and your ability to use certain features. Below is a summary of the potential impacts:

7.1 Disabling Essential Cookies

If you disable essential cookies, some core features of our website may not work properly. This could include:

  • Inability to maintain your session while browsing (you may be logged out unexpectedly)
  • Shopping cart or order form issues — items may not be saved
  • Security features may not function correctly
  • Cookie consent preferences may not be remembered

7.2 Disabling Analytics Cookies

If you disable analytics cookies, we will not be able to collect data about your visit to help us improve our website. This will not significantly affect your browsing experience, but it limits our ability to understand how users interact with our site and make improvements.

7.3 Disabling Functional Cookies

If you disable functional cookies, some personalization features may not work. For example:

  • Your language or region preferences may not be saved
  • Personalized menu recommendations may not be available
  • Previously saved preferences may not be remembered on future visits

7.4 Disabling Advertising Cookies

If you disable advertising cookies, you will still see advertisements, but they will be less relevant to your interests. You will continue to see ads, but they will be generic rather than personalized to your preferences and browsing behavior.

8. Do Not Track (DNT) Signals

Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting that your browsing activity not be tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As such, our website does not currently respond to DNT browser signals. However, you can use the opt-out tools and browser settings described in Section 6 to manage your cookie preferences and limit tracking.

9. Children's Privacy

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13 through cookies or other tracking technologies. If you are a parent or guardian and believe your child has provided personal information through our website, please contact us at [email protected] and we will take steps to delete such information.

10. Third-Party Websites and Links

Our website may contain links to third-party websites. This Cookie Policy applies only to our website eastcoastwings-food.rest. When you click on a link to a third-party website, that website's own cookie policy will apply to any cookies placed on your device. We have no control over third-party cookies and encourage you to review the cookie policies of any third-party websites you visit.

11. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, applicable laws, or our business practices. When we make changes, we will update the "Last Updated" date at the top of this policy. We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

If we make significant changes to this Cookie Policy, we may notify you by posting a notice on our website or by other means as required by applicable law.

12. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and other tracking technologies, please contact us using the following information:

East Coast Wings

We will do our best to respond to your inquiry within a reasonable timeframe. If you are a California resident and wish to exercise your rights under the CCPA/CPRA, please indicate this clearly in your communication.


This Cookie Policy was last updated on June 3, 2026. © 2026 East Coast Wings. All rights reserved.